Mobile Without Responsive Web Design Is Like Cross-Country Skiing with a Snowboard!
Mobile websites are becoming the new front to gain new customers and increase sales. Many businesses are scrambling to establish a presence suitable for mobile users but make the mistake of being in the right area with the wrong equipment.
5 Signs That It’s Time to Redesign Your Website
Why is it that life keeps demanding that we be alert and creative? How many times do we need to be reminded that once is never enough and that we forever need to review what we are doing and how
A Comprehensive Guide to Mobile Apps Marketing and SEO
An awesome mobile app is a great idea but there is more to it than meets the eye. Anyone who develops a mobile app must also seriously consider how to effectively market their apps. With more than 1.5 million apps
Social Media Influence on Cryptocurrencies
Cryptocurrency has been enjoying a great deal of attention in the media as of late, and not just traditional media either. In fact, much of the conversation surrounding cryptos takes place online, via social media platforms. Initially, the majority of
Highly Creative Small Budget Marketing Tactics for Your Small Business
Marketing your small business may seem challenging, but it doesn’t need to be. There are a number of ways to market your small business, products, or services on a small budget. In fact, some very effective marketing tactics are free. To
How Voice Search Is Changing the SEO Landscape
You get home from work late, you don’t feel like cooking, and decide to order a pizza for delivery. How will you able to look at the menu, see what coupons are available, or know what number to call? Well,
Digital Marketing Tips for the Holidays
The holiday season comes just once a year so it's important you have a digital marketing plan in place to take full advantage of it. While some businesses are closing stores, several are still expanding. As such, it’s important to
How to Blog; The Essence of Content Marketing
Let's take some time to understand how to blog; the essence of content marketing and what its main features are. As business has shifted more and more online, marketing has begun to come into its own online. We now tend
Real Estate Web Design – Buyer Beware! Not all Firms are Created Equal
As a Realtor, you are proud of the homes you show. It's all about showcasing your best and brightest image so you can connect with people who will mean real business for your bottom line. After you've met the sellers, set
An Effective Web Design Strategy Starts with Knowing Your Audience
It today's world, it's not enough to have a great website. You need to know your audience so you can create content and a user experience that speaks to your people. If you don't take your visitors into consideration when
Are Your Customers All Mystery Shoppers? 3 Tips to Understand Your Audience With Better Buyer Personas
Mystery shoppers are a fantastic tool for auditing customer experience but many businesses are missing the mark by sending out mystery shoppers that don't fulfill a business' buyer persona. Buyer personas are a detailed makeup of buyer behavior that provide
5 Strategies to Integrate Social Media Marketing with Your Website
Social media marketing is an inescapable phrase in the business world today. The more you engage with your audience, the more likely you are to bring new people to your front door. The question is – how do you attract
Website Design Trends to Ignore in 2017
Red carpets are rolling out everywhere this near-spring season, and there are plenty of trends begging to be noticed. In the design world, we're glad to see that this year is shaping up to be a year of creative styles
Website Design Trends to Pay Attention To
Over the past few years, web design has largely focused on easy navigation and clutter-free aesthetics. While these are certainly essential, they don't necessarily do much for the creative mind. Fortunately, 2017 seems to be stepping up to the plate quite
5 Simple Tips for Great Content Strategy
When content became the King of the Internet, many marketers scrambled to switch up their strategies. They were forced to un-stuff pages that were stuffed with keywords, create ongoing blogs that seemed to give away some of their valuable trade
B2B Website Design Best Practices
When it comes to b2b website design best practices, there are certain key factors that everyone must employ to be successful. Today's topic: Usability. It's an important attribute, after all, isn't it? If your website isn't considered usable by your users, they'll
WordPress Is Said To Be Amazing Enough For SEO. Don’t Settle, You Can Do More
by Josette MIllar When it comes to SEO, WordPress can make some beautiful things happen to your website. Namely, it makes you appear in search engines so people know you exist. That's how it's supposed to work, right? Just because WordPress plays
Custom Website Designs Versus Templates: Is There a Difference in the Value?
by Josette MIllar You need a website, right? Of course you do! Everybody needs a website in this day and age. As a leader in your organization, budgets are always at the forefront of every decision you make. While it may seem like
Best Practices For B2B Website Design
by Josette MIllar B2B customers, understanding B2B website design best practices can help set you on the path to success. These best practices transcend industry or company size. Any business from any sector can implement these three B2B website design best
What Is a Landing Page?
by Josette MIllar Of all of the jargon used in the digital world, Landing Page has to rank up there with the most used and often times least understood. To answer the question “What is a Landing Page?” it is probably